Patrice V. Freytag

Has been a partner of BBR Associates since 2001. Her passion is direct marketing and in particular, the development and implementation of marketing strategies.

Since inception, Patrice has successfully led the marketing management practice.  By leveraging long-standing relationships with customers and partners, Patrice supports and shapes the development of many brands in the German market. A real privilege and crucial success factor, she finds.

Before joining BBR as a partner, she advised apparel and other companies with respect to their direct marketing activities.

After having received her B.A. in Business, Patrice started her career in product management at Heinrich Heine, a subsidiary of the Otto Group.  Subsequently, she managed the marketing and licensing department at Bernd Berger Mode GmbH.